Jeff Cox has been called "a master of conveying business concepts through an interesting story." He is a creative writer with a head for business. Working with consultants and publishers, he writes creative business books that sell ideas.
Upwards of 15 million copies of books written by Jeff have been sold worldwide. A number of his books have appeared on business bestseller lists, and two of the books he wrote ranked first and second on a list of the bestselling titles for the entire decade of the 1990's. Early in his career, he wrote The Goal, a work since named as one the "100 Best Business Books of All Time."