Stories that Sell Ideas
Jeff Cox is the creative writer of novels and stories about business concepts. More than 15 million copies of these books have been sold worldwide.
Nearly all of Jeff's work in the past has been done in collaboration with business executives and leading consultants. Today, however, Jeff is focused on his own projects. Most recently, in a complete departure from business writing, Jeff authored and published a science fiction thriller titled ETERNAVIX under the pen name of Alex L. Kaine. And he is currently working solo on new business-related projects, including a "biznovel" of his own.
"A survey of the reading habits of managers found that ... the one management book they have actually read from cover to cover is The Goal."
- THE ECONOMIST
"Jeff Cox has invented a new genre of book -- business theories disguised as novels."
- USA TODAY
"Surprisingly witty, instructive, and innovative work."